Biglife

humanitarian ministry | fundraising | email | landing pages

Since 2000, Biglife has led a global missions movement that empowers believers to reach and disciple their own people for Jesus, while providing disaster relief and humanitarian aid. As copywriter with JDA Worldwide, I concepted campaigns and wrote copy across channels—including emails, landing pages, and web.

Biglife’s 2024 Year-End Campaign

The Challenge:

For their 2024 year-end Campaign, Biglife sought to raise $10 million through a 12-email series running from September through December. It was their biggest fundraising goal yet. I assumed lead messaging responsibility for the fundraising series, driving urgency-based, long-form persuasion.

The Impact:

Biglife surpassed their $10 million goal by year end.

ECD: Kristine Deininger // AD: Aaron Armstrong // Designer: Derek Bender

Email Campaign Samples

landing page content

I wrote all landing page content for their annual Biglife Summit retreats hosted in Newport Beach, CA and Orlando, FL. These events encouraged the organization’s biggest donors to attend.